App development beginners – this category includes all, the one who passed through app development education and the one who want to build an app, but can’t afford to hire app developers. Studies say that many, today, are rely on “ready to use” frameworks to build apps and save money.
We know that beginning means more chances of mistakes, no matter how far those frameworks go advance. Experienced app developers are surrounded by things that matter more for an app maker while beginners don’t even have knowledge of what to do before building an app. They just jump on to measure the depth of sea. But this is not a sea where you jump. This is an app development world where you have to prepare first before you jump.
Let’s have a look on mistakes app development beginners often make to increase the chances of failure.
1. Too Much Attention on Idea
Beginning is full of excitement. You focus solely on app’s idea while ignoring others. It’s good to have passion for whatever you are doing, after all this will take you far. But neglecting other core parts will soon put a stop on your passion.
Don’t shut your eyes when you are fully convinced with your app idea. It’s your thinking that your idea is too good, what about others? In app world, users’ choice and needs matter more than app maker’s choice. Land to the market with an idea instead of app. Have a word with users. Discuss with them about your app. Ask them whether they need such type of app that you are going to build. You must have many friends. Start your discussion, considering your friends as users. Keep going until you develop an idea that users are looking for.
2. Everything on One Go
App development beginning overwhelms you with tons of features that you have dreamt of to include in your app. But including all features at first is a no-no. It will overwhelm users – putting them in confusion for which feature they should go for first. Also, if features are not as per users’ demand – you will end up regretting for waste of time and money.
Users are looking for basic feature especially for apps that are new to the market. Once they attach to app, they will tell you which feature they need further to continue with app.
3. Lack of Market Research
Who is your targeted audience? Who are your competitors? Have you learned anything from competitor’s work? Is your app like another app or it is something different? And lot more questions are needed to answer before developing an app. There is no meaning to spend a couple of hours and money behind an app that is already available in the market.
Explore your idea. Make it unique with a thorough market research. Find answers of all possible questions that may lead you to success as well as failure. Dig a deep in reviews submitted by users. Search on queries regarding what users are seeking for. Which idea is yet to enter the market? What users expect more from their current apps? All such things will tell you whether or not you are delivering something new and demandable to the market.
4. Cutting the Marketing Corners
Previously, it was just a matter of building a successful app. Today, it is a matter of building a successful, competitive app with a successful marketing. Many avoid marketing part due to – either they can’t afford to hire a marketer or they believe their app will sell on its own which is not possible among the crowd of billions (except you are a brand). So, stop taking marketing lightly and make it a core part of your app’s success.
Every app has opportunity to become a next big hit. To grab that opportunity, app makers have to work on nitty-gritty details of app including its design, development, marketing, localization, competitors, etc.