20% of apps are only used once – according to Localytics. Is your app one of them? The app you worked hard for to make it a part of users’ daily lives is nothing if it can’t impress users during first visit. Let me remind you the common quote - first impression is last impression. In spite of being too old, this quote is still used by successful app developers when they are busy making an awesome app.
After making a best app for users, first impression becomes a crucial part of your app development process as well as your app marketing process. And you can start your first-impression-development-program with - Mobile App Onboarding. What’s this now?
Mobile app onboarding gives a first understandable impression to your app which makes it clear to users for – what the app is about. It also ensures come-back-condition of users. It seems easy to do, but in actual it’s hard – as usual. So, time to check out a list of elements that help you apply user onboarding in app.
1. Simple, Simple, Simple
From the moment, when app era existed, we all are hearing the same, the common quote from every developer for every app content – keep it simple. Simplification rule applies here also. Like you, I am frustrated by writing the same point again and again, but I can’t help with this because it is essential.
When users start your app, show them what’s utmost interesting about your app in as few words as possible. No need to tell them everything as users can’t digest overwhelming information at a first glance. So, golden rule is – keep it simple and limited.
2. Painless Account Process
Painful sign up process – including lots of necessary and unnecessary information – distracts users from app. Your goal is to make sign up process quick, easy and to the point to make it as painless as possible. Also, think about a better time to ask users for sign up – don’t force them. Give them freedom for whether they want to sign up or not (If it is optional).
3. Let Users Know Where they Are
We all are interested in knowing the place where we are and our relation with other fundamental aspects of nature. The same universal truth applies to App and its users also. Users want to know where they are working within the flow. Fulfil their wish by letting them know via numbers, charts, progress. For e.g. you can congratulate them (alert) when they reach at the end of process.
4. Show them how to Learn
Make users learn to open all their ears and eyes for your app. Show them how app works or how they perform tricks with your app. This will create an interaction between users and app.
5. Communicate in a human-way
If your app communicate with users (delivering tutorials, messages, etc.), make sure that the tone is conversational. It should be like your app itself is human being talking with other human being (just like friends).
6. Build an Ongoing Relationship
To maintain your first impression, keep sending app-relevant information to your users, so that they keep your app in their memory. Release updates and send relevant-tutorials to make them learn something new on a regular basis.
Conclusion
Before applying any tip or trick, you have to gain a thorough understanding of users and their interaction with the app. What they like is what you have to create. If they understand your app, its flow and its functionality, they prefer to be your loyal users over a long haul.
After making a best app for users, first impression becomes a crucial part of your app development process as well as your app marketing process. And you can start your first-impression-development-program with - Mobile App Onboarding. What’s this now?
Mobile app onboarding gives a first understandable impression to your app which makes it clear to users for – what the app is about. It also ensures come-back-condition of users. It seems easy to do, but in actual it’s hard – as usual. So, time to check out a list of elements that help you apply user onboarding in app.
1. Simple, Simple, Simple
From the moment, when app era existed, we all are hearing the same, the common quote from every developer for every app content – keep it simple. Simplification rule applies here also. Like you, I am frustrated by writing the same point again and again, but I can’t help with this because it is essential.
When users start your app, show them what’s utmost interesting about your app in as few words as possible. No need to tell them everything as users can’t digest overwhelming information at a first glance. So, golden rule is – keep it simple and limited.
2. Painless Account Process
Painful sign up process – including lots of necessary and unnecessary information – distracts users from app. Your goal is to make sign up process quick, easy and to the point to make it as painless as possible. Also, think about a better time to ask users for sign up – don’t force them. Give them freedom for whether they want to sign up or not (If it is optional).
3. Let Users Know Where they Are
We all are interested in knowing the place where we are and our relation with other fundamental aspects of nature. The same universal truth applies to App and its users also. Users want to know where they are working within the flow. Fulfil their wish by letting them know via numbers, charts, progress. For e.g. you can congratulate them (alert) when they reach at the end of process.
4. Show them how to Learn
Make users learn to open all their ears and eyes for your app. Show them how app works or how they perform tricks with your app. This will create an interaction between users and app.
5. Communicate in a human-way
If your app communicate with users (delivering tutorials, messages, etc.), make sure that the tone is conversational. It should be like your app itself is human being talking with other human being (just like friends).
6. Build an Ongoing Relationship
To maintain your first impression, keep sending app-relevant information to your users, so that they keep your app in their memory. Release updates and send relevant-tutorials to make them learn something new on a regular basis.
Conclusion
Before applying any tip or trick, you have to gain a thorough understanding of users and their interaction with the app. What they like is what you have to create. If they understand your app, its flow and its functionality, they prefer to be your loyal users over a long haul.