Mobile app users will happily withdraw from an app that is challenging to understand, navigate and use. Even a brand doesn’t matter for users in front of confusing apps. A mobile app and its development process must be attentive to essential design rules and aesthetics in order to attract maximum app users. So, you have to check out those essential aesthetics here.
Focus on Simple Approach
Simplicity is the only tool measuring the true value of art work, especially when it comes to mobile app design. One of the best aesthetic of mobile app is keeping the designs down to the minimum. An app must be decorated with its general purpose followed by minimum delightful designs to give the purpose a proper support. Mobile app developers are highly imaginable souls, but it is more preferable to keep the imagination on its limit while making an app, otherwise overwhelming fantasy can turn into a root cause of app rejection.
One Feature Per Screen
Fix a single task for each screen. By doing so, you will be benefited from two sides. One side you will be able to minimize the design elements and on another side, the task will be easier for users to understand and implement. You can use text or images or other design elements to decorate a single task and give a delightful experience to your users.
A character should be recognizable and memorable one, not the one containing lots of colours, shapes and shades just to confuse users what the thing is. To create an interesting character, a developer must focus on visual interest. For instance, you can recall those Bad Piggies in angry birds that have just faces, but still they are visually interesting – leaving a long lasting impression on users mind.
Next great examples of characters you can see within the most popular mobile game: Subway Surfer. That boy is a great inspiration for mobile game developers. That character includes minimum contrast colours and shades, but looking extremely pleasant. Many app users are fan of the characters in Subway Surfer.
You can visit Androidify – an entertainment application for Android users. The app aims to share entertainment content with the community. One feature that you like the most within the app is: it lets you personalize the Android character and entitled it as your own. Might not be helpful enough, but at least you will get an idea of what type of character you actually need for your app.
If you apply the above app aesthetics in your own app, you can deliver an aesthetic experience to your users. You might have developed a well-engineered app, but avoidance of above matters may ruin all your time, cost and efforts. These factors seem minors, but they play a major role in app success.